---
title: Advertising
description: Job postings distributed across channels for each open job.
product: recruiting
audience: operator
voice_pillar: identify
---

# Advertising

Job postings distributed across channels for each open job.

## The operational problem

Getting a job in front of the right applicants means posting across multiple channels: job boards, aggregators, social networks. Assembling that mix by hand for every job is manual work that operators can't afford. Without controls, postings can quietly run past their intended spend.

## How Array HQ solves it

Array HQ distributes job postings across channels for each open job. Recruiters get a job description drafting assist from the //Recruiting agent and set a posting radius. Each posting draws from a per-job credit allocation based on the job details.

## How it works

### Creating a posting

For each job, the //Recruiting agent can draft the job description text from the job configuration. Recruiters edit the draft to fit their operation.

### Radius

Recruiters set a posting radius for each job. The job's primary location is the anchor; the radius determines the surrounding area where the ad is also posted. Radius is a posting-reach setting, not an applicant filter.

### Credits

Each posting draws from a per-job credit allocation based on the job's details (role, radius, and similar inputs). The posting stops when the credit allocation for that job is spent.

### Distribution

Once a posting is live, Array HQ publishes it across the channel mix. Applicants respond through the posting and enter the applicant pipeline for that job.

## What you'll be able to do

- Get a first draft of the job description from the //Recruiting agent.
- Set the posting radius per job.

## Key terms

| Term | Meaning |
|---|---|
| Posting | An active advertisement for a job on one or more channels. |
| Radius | The distance from the job's primary location within which the ad is also posted. |
| Credits | The per-job allocation, based on job details, that funds a posting until spent. |

## Related

- [Jobs](jobs.md)
- [Candidates](candidates.md)
- [Job advertising credits](../administration/billing-credits.md) — credit balance, purchasing, and expiration